I was brought on to the Wild Child team to create a cohesive brand voice and align the already impressive social media presence with the new marketing goals focusing on increasing online sales and implementing strong influencer partnerships. I created and executed a social content schedule for Facebook, Tiktok, and Instagram. I also completed a packaging redesign, maintained the website. In addition to managing all social media platforms, I solidified the brand guidelines and created a GIF package to accompany IG stories.